Garanti BBVA, in partnership with the Turkish Business Confederation (TÜRKONFED), has launched the “New Horizons in Twin Transformation” project to support small and medium-sized enterprises (SMEs) in Türkiye. This initiative prepares SMEs to adapt to global trends in green and digital transformation, equipping them for long-term success in an evolving competitive landscape.
Launched in Denizli with the South Aegean Industry and Business Federation (GESİFED), the project includes workshops, panels, and interactive sessions across five provinces. These events aim to guide SMEs in embedding sustainability and digitization into their operations.
Garanti BBVA Vice President Sibel Kaya highlighted the bank’s commitment to sustainability and innovation, emphasizing their focus on renewable energy projects, energy efficiency, and sustainability-linked loans. “Twin transformation is a challenging yet rewarding journey,” Kaya said. “It offers immense potential for businesses, society, and the environment. Garanti BBVA is dedicated to standing alongside SMEs to help them succeed in this transformation.”
Driving Türkiye’s global competitiveness
Onur Ünlü, Vice Chairman of TÜRKONFED, commended Garanti BBVA’s leadership, stressing that twin transformation is vital for achieving global competitiveness. He noted that green practices are essential for sustainability, while digitization fosters the innovation necessary for international success.
“This initiative will serve as a roadmap, helping SMEs adopt transformative strategies to lead their industries,” Ünlü remarked.
Empowering SMEs for the future
The project will conclude with a comprehensive report summarizing insights and best practices, offering SMEs a practical guide to thrive through sustainable and digital strategies. Anchored by Garanti BBVA’s expertise, the initiative reinforces its role as a transformative leader in Türkiye’s business ecosystem, ensuring SMEs are well-equipped for the challenges and opportunities of the future.
