Qorus Innovation in Insurance Awards 2027

No matter where you operate, don’t miss the incredible opportunity to be recognized and rewarded by one of the world’s most prestigious and credible insurance awards programs: the 11th edition of the Innovation in Insurance Awards.

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About the awards

This global competition is a showcase of the most exciting and effective innovations that are taking advantage of emerging technologies and responding to the disruption and opportunities in insurance.

A rigorous, independent judging and voting process ensures the credibility of the awards. The awards ceremony is recognized as the premier annual gathering of insurance innovators and their ideas worldwide

There is no charge to enter, or to participate in the awards ceremony if you are a finalist. Submit for the next edition!

Winners gallery

Our criteria

An innovation committee shortlists the best innovation in each category based on 4 criteria:

Originality: The uniqueness of the idea in the marketplace and its potential as a game-changer.

Impact: The innovation’s capacity to generate a superior, long-term competitive edge. This includes KPIs such as RoI, NPS, cost reduction, churn rate, employee engagement score, customer lifetime value (CLV), time reduction, carbon footprint, etc.

Universality: The innovation’s potential to be relevant and/or adapted for use in other markets, or even industries.

Form Quality: A detailed description of the innovation in its various phases, its results, and the addition of presentation slides, videos, or images to visualize and better understand the project.

Key dates

Categories

Best Communication & Marketing

This category honors standout communication and marketing initiatives that effectively engage customers, build trust, and elevate brand impact in the insurance sector. It recognizes innovative strategies—digital or traditional—that demonstrate measurable influence on customer understanding, loyalty, or business growth.

Customer Experience Reinvented

This category celebrates insurance players that transform how customers engage with their services — making every interaction intuitive, personalized, and effortless. It recognizes innovations that deepen customer understanding, elevate satisfaction, and use thoughtful design or technology to deliver seamless, end-to-end experiences across all channels.

Distribution Reinvented

This category celebrates insurance players that are reimagining how protection reaches customers. It honors breakthrough approaches that expand access through digital platforms, physical distribution networks, brokerage models, bancassurance partnerships, ecosystem collaborations, and embedded insurance solutions where coverage is offered seamlessly within everyday experiences.

AI-enabled Innovation of the Year

This category recognizes innovative insurance solutions that use artificial intelligence to transform products, processes, decision-making or customer experiences. Entries may include machine learning, predictive analytics, computer vision, intelligent automation or AI-driven decisioning, with clear business or customer impact.

Operations & Workforce Excellence

This category celebrates insurance players that deliver smarter, faster, and more efficient operations. It recognizes initiatives that streamline processes to reduce costs and drive growth — and projects that empower people, elevate skills, and build a more agile organization. Where operational performance meets human potential.

Product & Service Innovation

This category celebrates bold innovation in insurance offerings — from new business models to fresh ways of delivering value. It recognizes products and services that unlock new segments, revenue streams, or approaches to design and delivery. These are the offerings that transform the market and set the benchmark for what’s next.

Social, Sustainable & Responsible

This category celebrates insurer players making a real difference — from championing sustainability and driving social impact to promoting prevention and standing as trusted partners for their customers and communities, while upholding strong ethical values in everything they do.

Transformative Innovator of the Year Closed for submission & Jury member choice

This category honors companies for their outstanding transformation expertise, and strategic vision. It celebrates organizations that consistently drive change, embed transformation into their culture, and deliver long-term impact across the insurance industry.