United Arab EmiratesCategory
Neobanks & Specialized PlayersKeyword
Customer acquisition & loyalty, SME Banking, Retail banking
Innovation presentation
Wio is the first Platform Bank in the Middle East region, built as a greenfield project to revolutionize the banking sector with 3 main capabilities: (i) digital banking apps that are easy, enabling, and empowering - It’s your everyday digital banking app with a seamless intuitive experience. (ii) Embedded Finance solutions – Wio will be providing banking services in the apps you use every day without you needing to switch to the banking app. (iii) BaaS capabilities - that allow non-banking apps to integrate Wio’s banking services and provide it to their customers. Wio’s banking services and provide it to their customers. Wio has been created with an ambition to contribute to the UAE’s digital vision by creating a robust digital financial system and build disruptive solutions.
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