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20/04/2018 Insurance Innovation
Neosurance provides insurance companies and digital communities with a CRM enrichment and analytics platform to enable the sale of instant micro-policies through push notifications on the smartphone, when and where it matters with the help of Behavioral Sciences and AI.
Innovation details
Country
Italy
Category
Insurtech
Keyword
AI & Generative AI

Innovation presentation

The solution created by Neosurance is based on an artificial intelligence engine that allows insurers to sell contextual based micro policies via push notifications which arrive directly to the user’s smartphone. By gathering contextual data related to the customer at a given time, the AI system is capable of identifying the potential specific insurance need for that customer and send a notification on the smartphone. Neosurance’s AI delivers not only personalized insurance offers to each customer but also does it at the right time and with the right message. The user receives the push notification with the offer on his or her smartphone and can choose to activate the cover with a few easy taps on the screen as part of a seamless digital customer experience journey which has been designed together with the insurer. In this way Neosurance manages to create insurance-backed life experiences that meet the customer's immediate needs and drive the use of instant mobile insurance. The start-up was founded at the beginning of 2016 by Andrea Silvello – CEO & co-founder of Digital Tech with over 15 years of experience in strategic business consulting, and Dario Melpignano – co-founder of Neosperience, the leading digital customer experience platform. Neosurance is collaborating with different Italian and International insurance players like AXA Italy, Bene Assicurazioni, Squarelife (Lichtenstein) and RGA. The startup has just been incorporated in the US by setting up an office in Sunnyvale. With this move Neosurance aims to bring to the US its instant insurance technology dedicated to app-based communities. In the past months Neosurance has enabled several new use cases, with products provided by different International Insurance Groups.

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