AI-Driven Stock Insights Qorus-Infosys Finacle Banking Innovation Awards 2025 - Winner

Akbank's AI-driven stock insights solution was carefully designed to meet the needs of investors in Turkey, ensuring they can access real-time analysis of NYSE and Nasdaq stocks directly within their mobile banking app. The core objectives were to simplify the complex world of stock market data, empower users with actionable insights, and break down barriers that have historically limited access to advanced financial tools. By providing these insights in Turkish, the project fills a critical gap in the market, where such tools are often either inaccessible or not tailored to meet local needs. This innovation was inspired by ongoing feedback from our users and observations of global financial and technological trends. It was built on a foundation of collaboration between Akbank's internal teams such as IT, Data Science, Marketing, and Customer Experience, alongside Reflexity AI, a specialized partner in machine learning technologies for financial applications. The results have been remarkable, with the solution leading to a 40% increase in app engagement, a 25% rise in investment activity, and a 90% satisfaction rate among users. These outcomes clearly demonstrate the innovation's ability to align with users' expectations while delivering tangible benefits.