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12/02/2026 Insurance Innovation
Our AI Concierge is able to analyze competitor policies and instantaneously generate a counter offer. The offer can be fully customized to the client’s specific needs and the contract can be concluded within a few minutes.
Innovation details
Country
Switzerland
Category
GenAI Innovation of the Year
Keyword
Operational excellence & efficiency, AI & Generative AI, Car & Mobility insurance, Marketing & sales, Automation
Business Line
Motor insurance
Distribution Channel
Agents

Innovation presentation

Since we launched the AI Concierge, more than 100 insurance agents of Helvetia Baloise are using this tool in offering motor insurance. The agents love the tool as it is a great time saver and vastly contributes to their overall efficiency.

The AI Concierge transforms insurance sales by leveraging Generative AI to analyze competitor policies in real-time and instantly generate a tailored counteroffer. This enables sales agents to provide clients with highly customized, competitive offers within minutes, significantly streamlining the decision-making process. The tool enhances efficiency by automating competitor policy analysis, policy creation, and contract finalization, allowing agents to save valuable time and focus on building strong customer relationships.

Traditionally, insurance sales involve manual comparisons, lengthy approval processes, and extensive paperwork, often delaying contract closure. With AI Concierge, sales agents no longer need to spend hours researching policies or drafting personalized offers. Instead, they can instantly access a dynamic, AI-driven alternative that ensures their proposals remain competitive and relevant at all times. This increases business opportunities, reduces response time from days to minutes, and improves overall customer experience. Agents can handle more clients, close deals faster, and provide a truly seamless, advisory-led service. Currently, the AI Concierge works for three insurance business lines, namely household, car as well as business liability insurance. In the near future, it shall cover a wider range of our product landscape. Moreover, we already apply the Concierge for our banking services in the course of investment proposals. While many insurers digitize aspects of their sales processes, most solutions focus on internal efficiency rather than real-time market comparison. AI Concierge sets itself apart by delivering instant insights and actionable counteroffers, giving insurers a significant competitive edge. Inspired by AI-driven pricing models in e-commerce, robo-advisors in finance, and digital sales automation, this tool enables insurance professionals to sell smarter, not harder. Developed through collaboration between AI specialists, strategy and innovation experts, product development managers, sales strategists, and compliance experts, AI Concierge ensures offers align with both regulatory requirements and customer needs. By increasing efficiency and responsiveness, AI Concierge empowers sales agents to write more business, strengthen client relationships, and enhance their overall productivity. This innovation is more than a technological advancement—it is a transformation of how insurance is sold. By integrating real-time AI-driven insights into the sales process, AI Concierge ensures that agents can confidently offer the best possible deal at the right moment, helping both insurers and their clients make faster, more informed decisions.

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