J.P. Morgan's wealth plan hits milestone, empowering financial control

Digital Reinvention
30/03/2024 News

J.P. Morgan Wealth Management's Wealth Plan has reached a significant milestone, assisting customers in creating over 1 million personalized financial plans within just over a year of its launch. Available for free within the Chase Mobile app and on Chase.com, Wealth Plan serves as a digital money coach, offering users a comprehensive overview of their finances and aiding them in planning, saving, and investing, all conveniently consolidated in one platform. Users can also schedule appointments with advisors directly through the tool.

Kristin Lemkau, CEO of J.P. Morgan Wealth Management, emphasized the importance of thoughtful financial planning, stating, "Planning helps people think about what they truly want in life. We wanted to help with that process and create a tool to make goals feel more real and achievable."

Wealth Plan enables users to set and monitor both short-term and long-term goals in real-time, providing personalized guidance and insights along the way. With over 10 million customers actively utilizing Wealth Plan to update their plans, receive guidance, and pursue their aspirations, the platform has become instrumental in helping individuals achieve their financial objectives. Notably, the most common goals pursued by Wealth Plan users are Retirement and Travel.

Sam Palmer, General Manager of Chase Sapphire and part of the team behind Wealth Plan, highlighted the platform's user-centric design, stating, "Wealth Plan is innovative because it puts planning directly in customers' hands, wherever and whenever it's most convenient for them."

Wealth Plan's impact extends beyond individual users, with the platform accelerating the adoption of planning as a foundational step for investors. Furthermore, all J.P. Morgan Personal Advisors clients undergo a comprehensive planning process leveraging Wealth Plan before making investment decisions.

Under the leadership of Ranjit Samra, the Wealth Plan team remains committed to enhancing the platform's capabilities and user experience. Samra assured, "There's a lot more coming this year in terms of content, design, and integrated client experience for Wealth Plan. Stay tuned."

As J.P. Morgan continues to prioritize customer empowerment and financial well-being, Wealth Plan stands as a testament to the bank's commitment to providing innovative solutions that meet the evolving needs of its clients.

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