Chinese OEMs are driving a data boom. But insurers could be left behind
To gain access to the lucrative data streaming out of Chinese vehicles, insurers in Europe need to plug into the OEMs’ fledgling ecosystems.
Chinese automakers are surging into European markets and their tech-packed, intelligent vehicles will generate vast volumes of data that insurers can monetize. Real-time data from advanced Chinese cars, especially software-defined vehicles (SDVs), will let insurers improve customer experience, integrate their offerings into thriving ecosystems, and open up new revenue streams.
Yet many insurers risk being left on the sidelines. The data will be plentiful, but accessing it isn’t going to be easy.
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