Pay per mile Qorus Innovation in Insurance Awards 2024
PortugalCategory
Product & Service InnovationKeyword
Insurance, Targeted-niche offerings, Car & Mobility insurance, Marketing & sales, Parametric Insurance, MobilityBusiness Line
Motor insuranceDistribution Channel
Online / Direct
Innovation presentation
Car insurance in Portugal is mandatory, therefore either you drive everyday for long kms or just on weekends, the cost is the same. We think that's unfair, that's why Seguro Directo created a solution via App that benefits this type of clients that don't use much their vehicle. We developed a campaign where the clients can have a cashback at the end of the annuity, if they make less than 5000km per year, without claims, we have several brackets of discount where the cashback is higher for the less kms drove. While using the app the client receives tips about the drivers behavior, promoting good driving habits
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