PwC "Bandi & Incentivi Platform" for UniCredit Qorus Banking Innovation Awards 2023
ItalyCategory
Beyond Core Banking OfferingsKeyword
Transformation, Innovation, Beyond financial services & ecosystems, SME Banking
Innovation presentation
Italy is one of the main beneficiaries of the European Recovery Fund (around 235 billion out of a total of 700) to support the economic growth of the Country. in this context, UniCredit has activated the PNRR Task Force aimed at facilitating businesses, to access the PNRR tenders and funds. In a market characterized by “Premium Services” mostly targeted to large and structured Enterprises, key driver of the initiative is the aim of offering highly personalized Professional Services also to SMEs with a sustainable “cost to serve”. For this purpose, a cooperation was activated with PwC which led to an evolution of the PwC "Bandi e Incentivi" Platform dedicated to UniCredit Enterprise Clients. The Platform's workflow guides the Enterprises through a simple, usable and personalized fully digital path designed with a " Permission Marketing" logic, facilitating them in identifying and accessing the most suitable measures. Here companies can both freely browse a complete library of simple and structured “Measure Cards” covering almost all Local, National and European subsidies, and purchase a complete range of Professional Services provided by a solid team of PwC Specialists, receiving support to: - Identify the measures best matching their needs, projects and Investment - set-up of the File - submission of the Application - multi-year Reporting The result is an innovative "cooperation environment" where Tax Consultants and Business Managers can actively interact with the Entrepreneurs, identifying and follow up concrete opportunities, valorizing their competences and aligning their needs.
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