Open Insur Qorus Reinvention Awards - MEA 2024 - Winner

Submitted by

AXA Assurance Maroc

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11/03/2024 Insurance Innovation

Uberization of retail distribution

Innovation details

Country
MoroccoCategory
Product & Service InnovationKeyword
Transformation, Insurance, Strategy & Business model, Branch & Physical distribution, UnderwritingBusiness Line
Motor insuranceDistribution Channel
Agents

Innovation presentation

A business model plateform based on a network of mobile agents linked to their master agents :

✓ Densify the capillarity of the network without investment to acquire new customers

✓ Accelerate our time to market and catch up in retail

✓ Take advantage of affinity culture

✓ Accelerate motor retail sales while being scalable on other products and processes : individual Health, SMEs, claims reporting etc

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