Improving financial wellbeing is a growing priority for financial institutions worldwide. As everyday people face increasing financial pressures and widening wealth gaps, banks and policymakers are seeking new ways to help individuals build long-term financial resilience—starting with how they spend and save.

One promising approach is linking payments with investing, transforming small, everyday transactions into entry points for wealth-building.

In this webinar, you'll explore how Mastercard and everyoneINVESTED (part of KBC Group) have partnered to make this concept a reality through CentUP, an initiative that connects spare change from purchases to micro-investing. The model has already gained traction in multiple countries and demonstrates how financial participation can be made simple, inclusive, and impactful.

By combining Mastercard’s API infrastructure with everyoneINVESTED’s seamless investor experience, CentUP integrates investing directly into the payments journey—supporting financial wellbeing while strengthening engagement between banks and their retail clients.

Join experts from Mastercard, everyoneINVESTED, and KBC to learn how small actions—built into everyday habits—can drive big change in financial futures.

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