Natasha Kyprianides is the director of Digital Mortgages at Barclays. She spoke to Efma’s Boris Plantier about her life and work.
Tell me a little about your background
My first interaction with digital technology was through hard-disk recording for audio and music production in the late 90s. I even built a recording studio that I briefly turned into a commercial one. This was short-lived, however, as at the time I didn’t feel that this was what I was looking for in a career. I stumbled into banking by accident and went on to gain around 19 years of experience as a senior digital banking executive with expertise in the financial services industry. My focus has been on formulating effective digital strategies, harnessing disruptive innovations and leading digital transformation journeys.
I have spent most of my career in Cyprus, where I was born. This happened because I had joined the core team at Piraeus Bank Cyprus to build all its digital channels and set up its greenfield operations. I then joined Hellenic Bank where I gradually became the head of Omnichannel & Customer Experience. In this role I was responsible for digital banking business across all segments as well as open banking, innovation and all distribution channels. Some examples of my award-winning successes have been the delivery of a groundbreaking mobile banking app in six months; and driving of open banking to gain a first-mover advantage and position the bank as a front runner in the race to dominate this space.
I’ve recently joined Barclays as a director in the digital team, and am based at its headquarters in Canary Wharf, London.
