In Malaysia, CIMB has launched a pioneering contactless payment solution for electric vehicle (EV) charging in collaboration with JuiceUP, a subsidiary of PAIDChain, and Visa. This innovative solution allows CIMB credit and debit cardholders to enjoy up to 15% off charging services at EVPower stations.
The CIMB-JuiceUP-Visa partnership enables EV owners to use their debit or credit cards at charge points without relying solely on EV apps, making the payment process seamless and encouraging the adoption of electric vehicles as a sustainable transportation option.
Effendy Shahul Hamid, CEO of Group Consumer and Digital Banking at CIMB Group, stated, "CIMB is pleased to offer a first-in-market contactless payment solution to streamline transactions at charge points, enhancing the EV user experience and supporting sustainable mobility."
This initiative is expected to attract more charge point operators nationwide, providing CIMB customers with reliable and accessible charging solutions and further promoting EV adoption.
Benson Lim, COO of JuiceUP, emphasized the commitment to supporting Malaysia's EV adoption goals by removing barriers to charging infrastructure. JuiceUP's comprehensive solution includes a Charge Point Management System, enabling operators to manage, monitor, and analyze charger data across multiple locations, with scalability in mind for network expansion.
Cornelius Ee, CEO of EVPower, highlighted the partnership's role in making the transition to electric driving seamless. CIMB and EVPower aim to provide convenient access to EV charging facilities and enhance the overall EV ownership experience.
As part of this exclusive partnership, CIMB Credit and Debit Cardholders can enjoy up to 15% off charging services at EVPower stations. CIMB also offers a range of EV financial solutions, including preferential auto financing rates and motor insurance discounts. Successful applicants of CIMB’s EV financing receive a complimentary EVPower EV+ Membership with RM300 charge credits, a 10% extra wallet reload bonus, and subsidized idle fees, along with a RM1,500 discount on a 22-kW Home Wall Charger from EVPower.