14/09/2016 Banking Innovation


The inovaBRA hub is a fully digital platform based on shared economy concepts, created to leverage the entrepreneurial and innovation ecosystems throughout Brazil.

Innovation presentation

The inovaBRA hub is a collaborative digital platform sponsored by Bradesco, created to connect people, share knowledge and foster entrepreneurship in Brazil.

The main driver of this shared economy based platform is the business needs of the participating corporations.

Being digital, the platform increases the entrepreneurial and innovation ecosystems throughout the national territory, since participants can access knowledge, consult with people, establish new relationships, share information, solutions, and opportunities.

Uniqueness of the project

Currently there are several platforms that operate as repositories of startups´ records. The “inovaBRA hub” platform is the only one that connects all participants of entrepreneurs and innovation ecosystems (mentors, investors, entrepreneurs, corporations, innovators, startups) in collaborative manner. Besides sharing and promoting business opportunities between participants, it allows Bradesco to access and monitor innovation borders across the country, address their business challenges and contribute to the maturing of the local ecosystem.

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