Priority by Postbank Qorus Banking Innovation Awards 2023
Submitted by
Postbank Bulgaria
Postbank, legally named Eurobank Bulgaria AD is a member of Eurobank Group, and is the fourth biggest bank in Bulgaria in terms of assets, having a considerable client base of individuals, companies and institutions. Postbank is a decisive factor in digital banking innovations and occupies a strategic position in retail...
BulgariaCategory
Reimagining the Customer ExperienceKeyword
Customer experience, Customer service, Transformation, Affluent, Seniors, Targeted-niche offerings, Life insurance
Innovation presentation
The Priority by Postbank segment is the future innovative face of Postbank Bulgaria. The segment targets affluent customers who value their time and are looking for quick solutions that simplify their finances with transparent fees for the program they are linked to. The segment is focused on digital convenience and minimizing the time clients spend in a banking branches.
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