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06/04/2023 Insurance Innovation

About

Sigo Seguros is an inclusive auto insurance provider focused on serving the Spanish speaking community. The company provides transparent, reliable, and affordable prices that removes fees and biased rating factors that have disproportionately affected minorities. Additionally, the company provides coverage for customers with US and foreign licenses or IDs. Founded in 2019, Sigo Seguros is available in Texas and offers a mobile-first platform that simplifies the process of getting a quote, signing up, signing paperwork, and processing claims

Innovation presentation

Traditionally, immigrant and working class communities are forced to buy auto insurance in person, which is costly and time consuming. This is due to challenges legacy providers have with underwriting this market and under investment in technology.

Sigo has automated much of the front line underwriting required to onboard and service drivers buying basic auto insurance. Providing a mobile-first, bilingual experience with transparent pricing is a significant differentiator for customers.

The company was founded after Nestor Hugo Solari, Founder and CEO, was asked for help in finding auto insurance by family members. Initially confused, he realized many of the large, well-known insurers either reject or price out much of his community. This led to the launching of Sigo Insurance Agency and later the development of the technology behind Sigo Seguros.

Uniqueness of the project

Today, most customers purchasing basic liability auto insurance are forced to go through agents, whether independent or captive, to purchase auto insurance.

Sigo has innovated on the business model traditionally requiring staffing and physical stores, but building a fully digital experience. This automation allows for increased transparency and reduced fees, saving the customer up to 30% in many instances.

Sigo is the only insurance provider in the United States that provides immediate proof of insurance for Spanish-speakers online.

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