Submitted by
İşbank Group
As a result of its historic commitment of contributing to the industry of the country, Isbank has acquired numerous participations over time and has taken part in the establishment of certain industries. Although the Bank has disposed many of these, it still has an extensive participations portfolio. By the end...
TurkeyCategory
Business Model TransformationKeyword
Customer service, SME Banking, Payments
Innovation presentation
"Linkle Tahsilat" (PaybyLink) is an application designed specifically for SME customers. This innovative product enables merchants to effortlessly receive payments through a link (URL) that can be sent to domestic and international customers via SMS, e-mail or other communication applications. This convenient service is seamlessly integrated into Isbank's mobile app "IsCep", ensuring a smooth and efficient payment process for merchants and customers alike.
With this product, it is possible to receive payments in installments with our Bank's cards, or in foreign currencies with foreign cards. By offering a digital experience for both merchants and cardholders, PaybyLink transforms a merchant's mobile phone into a functional POS device. They can send a payment link through IsCep to their customers, eliminating the need for a website or a physical POS device. This payment link remain valid for 72 hours and the customers can access the payment page with this link, enter their card information and make the payment with 3D secure.
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