OneCare: A holistic health insurance solution for all age segments, with a strong value proposition Qorus-NTT DATA Innovation in Insurance Awards 2025

Concept and Objectives: OneCare aims to offer an integrated, user-friendly platform that addresses the evolving healthcare needs . Objectives include reducing hospitalization rates, improving preventive care, and enhancing overall customer satisfaction.

Reasons Behind: The overall population requires innovative insurance solutions that not only cover medical costs but also proactively manage health risks and enhance daily support.

State of Competition: Traditional health insurance products often lack personalized services, especially for seniors. OneCare stands out by offering a cohesive, tech-driven, and customer-centric model in a largely fragmented market.

Sources of Inspiration: Best practices from telemedicine, wellness coaching, and eldercare management services inspired OneCare’s design. Insights from geriatric healthcare professionals and feedback from senior user groups helped shape its core features.

Besides, OneCare has evolved to assure a cohesive and complete value proposition for all Client segments, leveraging on the differentiated coverages the product has to offer.

Departments Involved: Product Development, IT, Marketing, Customer Experience. Cross-functional collaboration ensures seamless design, development, and rollout.

Main Results So Far: Pilot tests show higher satisfaction among senior participants, a noticeable drop in unnecessary ER visits, and positive feedback on the telemedicine feature.