Qorus-Infosys Finacle Banking Innovation Awards 2025

Retro Mania – Relive Your Childhood with PayZapp

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HDFC Bank

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19/05/2025 Banking Innovation

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HDFC Bank’s “Retro Mania” campaign transformed mundane workspaces into gaming arcades,using 90s nostalgia & interactive dot-matrix games to trigger emotional recall and drive digital adoption of PayZapp, converting engagement into ₹42 Lakhs in income

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