Wallet Cards as a Service Qorus-NTT DATA Innovation in Insurance Awards 2026

Concept and Objectives: Wallet Cards as a Service enables insurers to issue digital insurance cards that customers can download directly into their native mobile wallets. Once installed, the wallet card becomes a permanent, easily accessible touchpoint containing policy details, coverage information, emergency contacts, and contextual action buttons. The primary objective is global scale, with a target of more than 5 million wallet passes sent worldwide, establishing wallet passes as a standard insurance engagement channel.

Reasons Behind: The initiative was born from a recurring global customer pain point: difficulty accessing insurance information and knowing what to do during critical moments. Customers often struggle to locate policy documents, claim phone numbers, or next steps when they are under stress. Wallet Cards as a Service removes this friction by placing essential information exactly where customers already look, their mobile wallet. The solution behind it, Wallet Studio by MissMoneyPenny, was recognized internally as one of the winners of the Innovation Championship 2023.

State of Competition: Traditionally, insurers relied on physical cards, static PDFs, websites, or call centers. Mobile apps existed as an alternative but suffered from high adoption barriers, low usage, and login friction. Wallet Cards as a Service introduces a simpler, more inclusive digital approach that is significantly quicker and less expensive to implement than apps, while also achieving much higher adoption.

Sources of Inspiration: The solution was inspired by real customer pain points, market trends toward embedded and invisible digital experiences, and proven wallet‑based use cases in industries such as banking and travel.

Departments Involved: The project required close collaboration across Innovation, IT, Digital, Operations, Legal, Compliance, Security, and Marketing teams.

Main Results So Far: Wallet Cards as a Service is live in 11 markets, tested in 13, with an average 50% adoption rate, more than 5 active use cases, and a proven €1,500 cost reduction per claim in the German motor insurance use case.