Bank branches: a reimagined approach

While the bank branch is certainly declining in importance to banking success, it has not become obsolete. Everyone - from legacy institutions to mid-sized banks to new arrivals - is striving to find the right mix between physical and digital offerings. This has led to financial institutions maintaining a physical presence in original and innovative ways. Before considering the newest iterations of the bank branch, let us first examine a changing landscape that is leading to a transformed approach.