Hyper-personalization in the life and health insurance industry

Digital Reinvention
15/09/2022 Video
profile picture of peter ohnemus

peter ohnemus


President & CEO

Since tech giant like Apple and Google have agreed on a new industry standard for consolidation of medical records, the term “FIHR” (Fast Healthcare Interoperability Resources) has been thrown everywhere. Industry analysts say the rapidly growing demand for freer exchange of health care information is creating an electronic health record market estimated to reach $38 billion by 2025.

As growing rates of longevity paired with increasing rates of chronic disease have led to increases in health insurance premiums, life and health insurance providers are faced with the challenge of needing to unfold innovative alternatives to such problems. But he potential benefits of FIHR and the hyper-personalization of medical records goes beyond the domain of traditional life and health insurance providers, allowing an entire ecosystem of companies to benefit from such innovations.

Peter Ohnemus explores what the FIHR framework is, how it’s hyper personalization could change people’s lives, the new opportunities that are being created across industries, and why insurers and life and health services providers need to pay attention to it.

Want to keep reading?

Become a Qorus member to get access to all our insights

Related news & insights

Digital Reinvention
24/04/2024 Article

The 2024 Qorus-Infosys Finacle Banking Innovation Awards submission guide

The Qorus-Infosys Finacle Banking Innovation Awards are open for entries until June 21, 2024. Here's a guide to everything you...

24/04/2024 News

MAAF Assurances launches "Home Run" experience on Fortnite to promote road safety

With "Home Run," MAAF aims to offer young gamers a unique and entertaining experience while teaching them essential driving skills.

23/04/2024 News

Chubb to acquire Healthy Paws, a leading pet insurance provider

Chubb, the global insurance giant, has announced its definitive agreement to acquire Healthy Paws, a U.S.-based pet insurance provider, from...

Digital Reinvention
22/04/2024 Interview

Driving innovation in e-commerce payments: a conversation with mBank's award-winning leaders

Polish bank mBank won bronze in the Operational Efficiency category at the Qorus Reinvention Awards – Europe 2024 for ‘Conversion-Boosting...

Digital Reinvention
19/04/2024 Video

How NF Innova's FINTENSE enables banks digital leadership

Milan Pištalo, Sales & Operations Director at NF Innova, presents FINTENSE, a solution that transforms banks into digital leaders and...

Digital Reinvention
18/04/2024 Interview

CLV: Gaming insights are helping banks pinpoint key long-term customers

At an online event hosted by Qorus Digital Reinvention Community and marketing firm Numberly, Zachery Anderson, NatWest’s Chief Data and...

Digital Reinvention
18/04/2024 Video

Qatar International Islamic Bank: Pioneering digital transformation in Islamic business banking

Georges Hobeika, Chief Information Officer, tells how he drives the bank digital leadership and also presents the digital trends in...

17/04/2024 Interview

Allianz Partners takes top prize for MAvalue app at Qorus Reinvention Awards – Europe 2024

Last month at the Qorus Reinvention Awards – Europe 2024, Allianz Partners won the Operational Efficiency gold award for MAvalue,...