Embedded finance booms in ASEAN

05/12/2022 Perspective
profile picture of Sarah Kocianski

Sarah Kocianski

Qorus

Senior Advisor

The ASEAN region’s fintech industry may not draw the headlines of its peers in North America and China, but it has been slowly gaining steam over the past few years and has increased its share of global fintech investment from 2% in 2018 to 7% in the YTD 2022, according to UOB

UOB took a closer look at the fintech industries across the ASEAN-6 (Indonesia, Malaysia, Singapore, Thailand, the Philippines and Vietnam) and discovered that Singapore and Indonesia won the lion’s share of funding, while the payments sector proved most attractive to investors.

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