Anthem Blue Cross introduces virtual-first health plans

Insurance
27/03/2023 News

Anthem Blue Cross (Anthem) in California announced its Virtual-First health plans to eligible members in select commercial health plans. Virtual-First plans give individuals affordable access to virtual care options, including access to a symptom checker driven by artificial intelligence, routine wellness care, and chronic condition management, along with behavioral healthcare. 

“These Virtual-First plans are part of our ongoing efforts to introduce innovative services to members that provide convenient healthcare on their terms through a range of options including virtual care, such as video visits with providers, and in-person care – making healthcare more convenient,” said Kathy Martella, Vice President, Anthem Blue Cross Commercial Health Plans.

Through Anthem’s digital health platform, Virtual-First health plans can connect care data from various visits and providers throughout the healthcare system. In many cases, interoperability – or the ability to exchange data – allows care data to move between virtual first providers, in-person doctors, and specialists more seamlessly. This helps enhance the healthcare experience for consumers by reducing redundancies as people go from one care setting to another and, as appropriate, giving providers easier access to previous health information. The Virtual-First plan is accessible through the Sydney Health app. Members can access benefits, cost transparency tools, and resources they need 24/7.

Members can expect virtual-first plans offered by their employers that provide a variety of cost-share options including no-coinsurance for virtual care, guiding members to more affordable, high-quality digital care. In addition to having convenient access to virtual care, members can also see in-person doctors and specialists in Anthem’s broad network of providers.

“Virtual-First plans make it easier to fit healthcare services into members’ increasingly busy schedules and align with the more consumer-centric experiences people have in other areas of their lives. Serving as a lifetime trusted health partner, we designed these plans to help our California members take charge of their health, improve access, and offer an integrated approach to care through a more seamless, member-focused digital experience,” added Martella.

Virtual-First plans will be available to eligible members enrolled in Anthem’s large group administrative services (ASO) plans July 2023. Anthem expects to make this service available to national account ASO clients on January 1, 2024, to meet their various healthcare needs.

Related news & insights

Digital Reinvention
25/04/2024 News

Standard Chartered launches open banking marketplace to accelerate API adoption

Standard Chartered has launched its new Open Banking Marketplace, offering a one-stop platform for both existing and prospective clients to...

Digital Reinvention
24/04/2024 Article

The 2024 Qorus-Infosys Finacle Banking Innovation Awards submission guide

The Qorus-Infosys Finacle Banking Innovation Awards are open for entries until June 21, 2024. Here's a guide to everything you...

Insurance
24/04/2024 News

MAAF Assurances launches "Home Run" experience on Fortnite to promote road safety

With "Home Run," MAAF aims to offer young gamers a unique and entertaining experience while teaching them essential driving skills.

Digital Reinvention
23/04/2024 News

Maybank simplifies digital retail investing with Goal-Based Investment

Available on the MAE App and Maybank2u Web, this new feature allows customers to pursue their financial goals seamlessly without...

Insurance
23/04/2024 News

Chubb to acquire Healthy Paws, a leading pet insurance provider

Chubb, the global insurance giant, has announced its definitive agreement to acquire Healthy Paws, a U.S.-based pet insurance provider, from...

Digital Reinvention
20/04/2024 News

ABN AMRO doubles help with banking advisers to support digitalization

To achieve this, the bank is increasing the number of Help with Banking advisers to more than 200, effectively doubling...

Digital Reinvention
19/04/2024 Video

How NF Innova's FINTENSE enables banks digital leadership

Milan Pištalo, Sales & Operations Director at NF Innova, presents FINTENSE, a solution that transforms banks into digital leaders and...

Digital Reinvention
18/04/2024 Video

Qatar International Islamic Bank: Pioneering digital transformation in Islamic business banking

Georges Hobeika, Chief Information Officer, tells how he drives the bank digital leadership and also presents the digital trends in...