Uber Explore: A new product in the Uber app

Digital Reinvention
12/04/2023 News

Uber announces the launch of Uber Explore, a new product in the Uber app that will allow customers to browse and book experiences – including dinner reservations, live events, and other fun activities.

Digital Reinvention
02/05/2023 Article

Ecosystems: Add-ons or real differentiators?

When opening the Explore tab in the Uber app, riders will see places recommended to them based on categories including food & drink, art & culture, nightlife, music & shows, and more, and they’ll be able to see reviews, photos, and directions. Customers will be able to enjoy:

• One click rides: The “ride there now” functionality allows customers to tap a button and easily book a ride with their pre-populated destination.

• Personalization: Customers will see suggestions for experiences based on their past use of the Uber and Uber Eats apps. Uber uses the customers' favorite places to go and things to eat to suggest the best places to explore in their city automatically. 

• Uber Explore Offers: Uber has selected some of the best places to explore, and for the top restaurants & bars, customers will get 15% off your rides up to $10 for now. The deals will always be changing based on what’s popular in the customer's area.

• Seamless purchases: It will be easy to purchase tickets to events and experiences because customers can pay conveniently with their Uber Wallet & Payment profile.

Today, Uber Explore is live in 14 U.S. cities across the U.S. (Atlanta, Chicago, Dallas, Houston, Los Angeles, Memphis, Minneapolis – St. Paul, New Orleans, New Jersey, Upstate New York, Orlando, San Antonio, San Francisco, Seattle) and one international city (Mexico City). Uber plans to expand Explore to more cities in the coming weeks and months, along with more event opportunities and experiences offerings.

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