How Banca Widiba turned its website into the Netflix of banking

Francesca Fichera, Brand Lead at Banca Widiba, and Gianvito Toscano, UX & QA Lead, unveil their cutting-edge on-demand banking home page.

Digital Reinvention
27/10/2023 Video

Francesca Fichera, Brand Lead at Banca Widiba, and Gianvito Toscano, UX & QA Lead, unveil their cutting-edge on-demand banking home page. 

Drawing inspiration from the seamless and user-friendly design of popular on-demand entertainment platforms, they adopted a similar approach to craft a modular, dynamic, and visually stunning banking platform for the Italian digital bank.

The response has been overwhelmingly positive, with a remarkable 94% of customer feedback expressing satisfaction and approval.

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