CaixaBank Private Banking opens exclusive center in Barcelona

24/04/2024 News

CaixaBank Private Banking has taken a significant step towards enhancing its independent advisory services with the launch of its exclusive center in Barcelona. Situated in the esteemed Pedralbes district at Calle Pedro i Pons 6-8, the center covers 3,150 square meters across four floors and boasts a terrace. With global assets worth more than €10,300 million set to be managed from this location, approximately 80 specialists will provide independent advisory services.

The center aims to be the go-to destination for independent wealth advice in Barcelona, catering exclusively to high-net-worth customers. It features state-of-the-art technology, a versatile meeting space accommodating up to 80 people for events and presentations, and a coworking area for customer use.

This move underscores CaixaBank's commitment to its wealth management concept, which prioritizes transparent cost models and independent advice. It also hints at the possibility of similar centers in other cities.

In January 2018, CaixaBank became the first bank in Spain to offer independent advisory services to its private banking customers. The service is divided into two segments: CaixaBank Wealth and the Independent Advisory Service.

CaixaBank Wealth, managing customers with average assets of €9.6 million, is served by a team of 89 managers. As of March 2024, assets under management amounted to an impressive €22,844 million. The Independent Advisory Service, launched in 2022, manages €16,475 million through 161 managers as of March 31st.

In addition to financial advisory services, CaixaBank provides non-financial services such as philanthropy and art advice to its high-net-worth clients.

The new center will also house CaixaBank Wealth Management Luxembourg, a subsidiary serving customers looking to diversify their wealth across different jurisdictions. The branch, operating solely as an independent advisory service, began its operations in 2020.

This strategic move by CaixaBank aims to provide the best possible experience for its high-net-worth clients, solidifying its position as a leader and reference point for independent financial advice.

Related news & insights

SME Banking
06/11/2024 News

CBA unveils CommBank Connect, a new media network to enhance customer engagement

This new venture marks the first of its kind in Australian banking, leveraging CBA’s physical and digital channels to enrich...

06/11/2024 News

EPI launches Wero, a new digital payment wallet, in France

This account-to-account instant payment service is initially available to French customers of BNP Paribas, Groupe BPCE, Crédit Agricole, Crédit Mutuel...

Insurance
06/11/2024 News

AI-powered innovation transforms life insurance underwriting for BMO advisors

Developed in partnership with Microsoft’s Azure OpenAI Service, this cutting-edge tool is designed to simplify the life insurance experience, providing...

Digital Reinvention
05/11/2024 Interview

Forging your own challenger bank: B100

B100 is a Spanish digital bank launched by ABANCA in 2024, focusing on the concept of healthy banking. Qorus' Boris...

Digital Reinvention
04/11/2024 News

BNZ introduces new online banking lock to combat scammers

This tool allows customers to quickly lock down their online banking if they suspect unauthorized access, blocking scammers from accessing...

Digital Reinvention
31/10/2024 Interview

Neobanks and the next step: Parabank

Parabank is a digital challenger bank focused on improving financial access for people with disabilities in Brazil. Its founder, Gelson...

30/10/2024 News

Hang Seng Bank introduces pet-friendly and age-friendly branch upgrades

Hang Seng is setting a new standard for inclusive, accessible banking in Hong Kong, helping to make financial services more...

Digital Reinvention
29/10/2024 News

Nubank launches a new mobile phone service for Brazil’s digital-first consumers

Known for reshaping digital banking, Nubank now aims to redefine the mobile market by offering customer-centric, commitment-free plans that integrate...