Banks and AI: Realizing business benefits

AI is shifting from experimentation to delivering real value, especially in banking. While measuring that value can be challenging, banks are already seeing benefits—more efficient processes, smarter decisions, and time savings. There's also an expectation of workforce changes and cost cuts, though banks highlight re-skilling and more engaging roles. So, why is proving value still so hard?

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Avanade

Leading provider of digital, cloud and advisory services, industry solutions and design-led experiences via Microsoft.

17/04/2025 Study

While proving ROI is still a challenge, many are seeing gains in efficiency, productivity, and decision-making. Instead of focusing solely on metrics, banks are prioritizing adoption and building internal AI capabilities.

People and culture have emerged as critical success factors—technology alone isn’t enough. Change management, re-skilling, and leadership buy-in are key. At the same time, banks are working to modernize data infrastructure, adopt cloud platforms, and strengthen governance to support safe and scalable AI use.

Data quality and accessibility remain significant obstacles, and many banks are still learning how to manage fragmented systems and rising expectations. Despite these hurdles, momentum is building—particularly around emerging areas like agentic AI, which is already reshaping customer service functions.

The report finds that while short-term wins are being realized, long-term success will depend on how well banks align AI with people, processes and trusted data foundations.

KEY INSIGHTS

AI Driving Business Value
Challenges to Overcome
Looking Ahead

Study contributors

Nacho Torre Solá
Ibercaja - Caja de Ahorros y Monte de Piedad de Zaragoza, Aragón y Rioja Director of Marketing and Digital Strategy
Rafael Forte Araújo Cavalcanti
Bradesco Chief Data and Analytics Officer
Jitendra Tekchandani
DBS Bank Singapore Executive Director, Wealth Management
Zafar Kazmi
Emirates Islamic Head of Digital Banking
Garrett Woody
DLHBank Chicago Enterprise Architect, Cloud & AI/ML, VP
Daragh Morrissey
Microsoft Director - Artificial Intelligence
Patrik Rylander
Swedbank CTO
Ricardo Chaves
Banco BPI Executive Director, AI Center of Excellence

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