Drivalia launches flexible car subscription service in Italy

Mobility
23/04/2025 News

Drivalia has introduced Be Free 6x6, a new car subscription service in Italy that offers a medium-term rental option with flexible renewal every six months. Targeted at both private individuals and self-employed professionals, the service aims to provide an alternative to traditional car ownership and leasing models.

Mobility
03/04/2025 Perspective

AutoMobility Insights - April 2025 edition

Six-month renewal model

Be Free 6x6 allows subscribers to use a vehicle from Drivalia’s fleet for six months, with the option to renew the subscription or cancel it at the end of each term. The service can be continued for up to 36 months without penalties. This model is designed to offer flexibility to those who prefer not to commit to long-term vehicle contracts.

Digital access and vehicle availability

The entire process is digital. Customers can purchase a subscription voucher on Amazon or through Drivalia’s website or app. After activating the subscription, the vehicle can be picked up at a participating Drivalia Mobility Store within 15 days. The available fleet includes dual-fuel vehicles (LPG and gasoline) such as the Alfa Romeo Tonale Hybrid, Alfa Romeo Stelvio Diesel, Jeep Compass PHEV, and the DR 6.0 SUV.

Included services and customization options

The subscription includes 1,500 kilometers per month, with an optional upgrade to 3,000 kilometers. Roadside assistance is provided in case of breakdowns or accidents, and additional services are available for users seeking a more customized experience.

According to Paolo Manfreddi, CEO of Drivalia, the launch of Be Free 6x6 reflects the company’s ongoing commitment to offering mobility solutions aligned with circular economy principles and changing consumer needs.

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