Commonwealth Bank of Australia is revamping its customer recognition program, CommBank Yello, expanding its suite of benefits while making it easier for customers to access them. The updated program, which rolls out this week, includes deeper discounts, cashback opportunities, and a redesigned digital experience through the CommBank app.
CommBank Yello now features a simplified tier structure, reducing the monthly transaction threshold for higher-tier benefits from 30 to 15. The bank also added new categories for rewards, such as energy savings and recurring home-related cashback. Eligible customers can receive up to $460 annually in cashback across CommBank products and up to $680 in yearly discounts on mobile, broadband, and energy services.
A digital hub for personalized offers
One of the most notable updates is a personalized benefits hub within the CommBank app, enabling customers to track their progress and view tailored offers based on their transaction patterns. The goal, according to CommBank, is to make the program more transparent and accessible while increasing the everyday relevance of rewards.
Additions include up to $180 in credit for switching to Amber Electric and monthly cashback on home insurance and loan service fees. Offers on essentials are joined by continued discounts on discretionary spending—from entertainment to electronics.
Growing recognition in everyday banking
Since its launch, CommBank Yello has reportedly delivered over $116 million in value to customers. The expanded offering now includes perks for business banking customers, as well as early access to entertainment events and promotions.
While the bank says the program will continue to evolve, the latest iteration marks a push to embed loyalty benefits more directly into customers’ financial routines, rather than reserving perks for select spending categories.