How banks can use AI to transform the customer experience
In partnership with
NGDATA
NGDATA helps brands in data-driven industries, such as financial services, telecom, utilities and hospitality, to drive connected customer experiences. Our AI-powered CDP and Digital Transformation Services put people at the center of every business via Customer DNA, which continuously learns from behavior to deliver compelling experiences for brands across the...
Xavier Latte, director digital performance and data and Leen Teunen, head of marketing, retail and private banking, both from BNP Paribas Fortis, speak about key things to keep in mind when it comes to AI implementation and management.
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