About
Transformation of whole agricultural ecosystem with disruption of traditional ways and user behaivors by letting users to directly connect to engineers via digital channels and creation of a banking backed technology enhanced intelligent and algorithm driven agricultural platform which has never done before.
Innovation presentation
Augmented Agricultural Intelligence App. A.K.A. Deniz’den Topraga is first of its kind app which lets having “super farming” opportunity to everyone. Our app executes all simulation processes belongs to “Phenology Engine” which simulates all different steps of agricultural products and defines their needs to create “super product”. With all real time social features, Agricultural App is here to transform & digitalize agriculture ecosystem.
There is a mass information pollution in agriculture industry and there are many “true known mistakes” which makes nearly all agricultural activities to happen unconsciously. Agricultural production stays same in production velocity but quality is dramatically falling under critical levels. We realized that mechanization is not the solution so we need to take care of agricultural business again.
DenizBank is the leading private bank in agricultural sector more than 15 years. Almost every year we come with a fresh disruptive product. This year agricultural banking team collaborated with Innovation team to flame up new ideas for creating the new ecosystem app project. DenizBank’s Innovation and agricultural banking teams worked with a brilliant start-up to develop the groundbreaking “phenology engine” to set up the core of revolutioning agricultural app.
While accelerating our work we realized that there was a massive gap of communication and supervision in sector and this idea built the most impactful feature of Agricultural App: “Ask to Engineer”. With the help of ‘Ask to Engineer’ section, the farmer can take the video of any real problem, ask the question in a friendly manner and receive the real engineer solution in couple of minutes. The other options for asking to real DenizBank engineers are: Take a photo, record your voice or write a text directly.
Uniqueness of the project
[This product is “proudly” first of its kind. There are no other products like this one, in one word, unique. There are 6 brand new features, which makes our product rock solid.
1- Farming/Agricultural Simulator (Phenology Engine)
2- Ask to Engineer
3- Agri Stock Market
4- Farmer’s Café – Social Networking Place for Farmers
5- Rent a Tractor!
6- News
In a nutshell;
1- Like the “Real Life Farmville”
So how it really works? Well, let’s think weath. Weath has more than one stage of growth. In each stage, it requires different resources. If farmer gives it the correct amount of water, fertilizer and most important thing and “if you plant it at the right time” it will be a perfect harvesting season for her. How she will notice that his weath is on stage 2 and need 85,96 miligrams of zinc? He will not, we will notify him with a “push notification” that it needs XX amount of XX fertilize for his farm.
2- This can be “the most triggering” thing between the user’s thumb and download button. Why? Think that you have a problem and a person who knows the right answer is “one tap distance” from you. Our farmers are able to ask everything they wonder about their products and everything else about agriculture. Therefore, they come to “Ask to Engineer” section and ask their questions via video, sound or text format which are also the first of its kind methods for whole agriculture sector. After that our engineers answers their questions in same format they asked to them. Yes, it is all free.
3- Stock/ Product Market is the most simple but live section in app. Helps farmers with the real product prices collected from stock and product markets.
4- This app is also the first social app for farmers. They are able to share information between themselves. They are sharing photos and giving likes.
5- Harvesting season is no longer than 3 months in general and they use their tractor in that period. Why wasting your tractor rest of the year? Share it, earn from it. That simple.
6- Only the agricultural related news.
(App can be used by everyone; customers + noncustomers]
