About
Establishment of exclusive strategic alliance with “PAYCO”, No.1 mobile payment service introduced by NHN Entertainment Corporation; one of Korea’s largest online and mobile industry that offer digital solution in the space of digital payment market and provides digital only product platform.
Innovation presentation
Standard Chartered Bank Korea constantly looked into opportunities to widen our client touch points with innovative services to provide, and landed on the exclusive strategic alliance with “Payco”, No.1 mobile payment service introduced by NHN Entertainment Corporation.
Through the partnership, we are providing services to its users as below for the first time in the industry:
- New mobile payment service with exclusive page for our clients in Payco: convenient small amount money transfer to and from our deposit accounts through Payco.
- Full access to our competitive banking products and services: consultation services (banking at your door step) using award winning Mobility Platform, a tablet PC based sales and service platform that allows a bank staff to provide a banking experience at a customer’s environment and registration link for co-branded SCBK-Samsung Card.
- SCBK 360 Rewards x Payco points exchange programme: Instant points exchange programme between 360 Rewards with Payco points to strengthen the reward platform proposition.
- SCBK ATM X Payco service: Cash deposit and withdrawal service with Payco through SCBK ATM to increase our customer convenience using Payco as one of the main banking channels.
Targeting vast size of 6.5m New-To-Bank/New-To-Product pipeline, we are leveraging Payco as one of our main marketing channels for higher exposure of our brand and product/services. We received spotlights from the media as the first bank to form strategic alliance with payment service and have been gathering positive feedback with high client satisfaction on new marketing scheme.
Uniqueness of the project
Mobile payment services offered are continuously increasing every year. NHN Entertainment has become one of the largest and fastest growing online and mobile businesses in Korea where Payco was able to attract the highest number of users. We are the first and only bank which formed exclusive partnership with Payco offering digital solutions in the space of digital payment market with digital only product platform. 6.5m users have full access to SCBK competitive banking product suites with instant fund transfer; ATM cash deposit and withdrawal service; points exchange program; Mobility Platform.
In case of ATM cash deposit and withdrawal services, we are also the first bank to offer ATM cash deposit and withdrawal services with mobile payment solution both in iOS and Android. With this service, clients can deposit/withdraw cash at ATMs without passbook or cards, but with only their smart phones, which maximizes client convenience.
