Fidor Bank Community Forum - Share your knowledge and be rewarded! Qorus Banking Innovation Awards 2017 - Winner

Submitted by

Fidor Bank

Premium
30/08/2017 Banking Innovation
Share your financial knowledge with peers and be rewarded
Innovation details
Country
United Arab Emirates
Category
Customer Experience & Engagement
Keyword
Customer experience, Financial advice & Robo-advisory, Gamification

Innovation presentation

Fidor Bank has defined a completely unique new banking relationship for digitally-savvy consumers and business customers with its Fidor Community. Fidor believes in openness, fairness, and involving customers in our decision-making process and by doing so they have created The Fidor Community which has become one of the most active financial communities where more than 450,000 users engage in discussions around the clock. In the past few years. The motto of the company is "Banking with Friends" and as such Fidor created a community that advise each other, help gain in financial literacy, do more with their finances, trade bitcoins, invest and get help from the community with crowdfunding and more… Fidor community has become the first platform for engagement among customers themselves. We realized that people would go more to their friends and family for financial advice instead of their bank. We created a community that achieve exactly that. And to keep the community active, members earn financial bonus which is converted to cash when becoming a customer of Fidor Bank. They also earn tips from their peers for their help suing the Cent me button.

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