Blank: Empowering a Global Network of Neobanking Qorus Banking Innovation Awards 2023
FranceCategory
Neobanks & Specialized PlayersKeyword
Strategy & Business model, Retail bankingTotal Cost
$1M-5M
Innovation presentation
Blank's primary innovation lies in its ability to rapidly integrate the market's best features by testing them through a 100% digital brand. Equipped with a highly versatile shared infrastructure and human resources, Blank empowers its partners to leverage its assets while allowing them to adapt these assets to different strategic contexts, whether it's acquiring new customers or taking a defensive approach. This approach enables Blank's partners to deploy new commercial offerings in just 8 months, a process that typically takes several years. By adopting distinct digital brands and acquisition strategies between Blank and its partners, the solution effectively targets a broad and minimally overlapping customer base. The project required an investment of €3.5 million from La Fabrique by CA. The launch deadline to release a first public version was set at 16 months. Following initial successes, the digital bank accelerated its growth with a fundraising of €47 million.
Interested in learning more?
Qorus has a library of almost 8,000 innovation case studies across critical areas like customer experience, sustainability, marketing & distribution and more that can be used to inform your decision-making.