Pioneering Sales Growth and Motivation via Gamification: Yapı Kredi BizPlay Qorus-Infosys Finacle Banking Innovation Awards 2024 - Winner

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Yapi Kredi

Yapı Kredi was established as the first retail oriented private bank in Turkey and now the Bank is the third largest private bank in Turkey as of the end of 2018 with TL 373,4 billion of assets. Yapı Kredi is one of the 10 most valuable brands in Turkey with...

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13/06/2024 Banking Innovation

Our gamification tool BizPlay is open to all employees and has 100% usage penetration. Since its launch we created 25 games via BizPlay. Overall, gamification impacted total sales by 28% increase.

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Pioneering Sales Growth and Motivation via Gamification: Yapı Kredi BizPlay Qorus-Infosys Finacle Banking Innovation Awards 2024 - Winner

Submitted by

Yapi Kredi

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