MauritiusCategory
Reimagining the Customer ExperienceKeyword
Customer experience, Home insurance, Insurance, Health insurance, Strategy & Business model, Life insurance, Bancassurance
Innovation presentation
POP Insure allows users to compare and choose insurance products that best fit their individual requirements and budget, all from the comfort of their own home. POP Insure has partnered with several insurance companies such as SICOM and SWAN, to provide a single platform for users to conveniently compare and fulfil their needs ranging from car insurance to home insurance to travel insurance and also life insurance.
Timing (Time to market): 9 months Conception duration: 2 months Implementation duration: 6 months Testing duration: 3 months (concurrently with implementation)
Reasons behind:
At Bank One, we believe that everyone deserves access to the best financial tools, regardless of who they bank with. POP Insure is a game-changer in the insurance landscape. It provides a new and unique way of shopping around for insurance policies, which is currently not available in the market. It is intuitive and seamless making it easier for our users to effortlessly look for the best insurance options depending on their needs. As a mobile payment application replacing physical transactions with digital ones, it boasts the expected environmental-friendly and financial benefits.
Resources • Number of people involved: 15 – 25 persons some of which were not involved on a full-time basis during development • Number of departments involved: 10 • Number of external parties involved: 4
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