URefer: Turning Workforce Trust into a Digital Acquisition Engine Qorus-Infosys Finacle Banking Innovation Awards 2026 - Nominated

Submitted by

Axis Bank

Premium
15/06/2026 Banking Innovation
URefer turns 40,000 Axis employees into a digital acquisition network through One Axis App and eCRM, delivering 35,000 referrals, 51% conversion and ₹3,682 Cr mobilisation with zero incremental external spend.

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