IsraelCategory
InsurtechKeyword
IoT & Telematics
Innovation presentation
nSure.ai is an advanced fraud prevention company whose AI-driven platform protects sellers of high-risk digital domains, specifically prepaid, gift cards, crypto and gaming. Using our auto-ML models tailored to individual businesses and their customers, we collect and analyze product-specific data in real time, enabling nSure.ai to provide payment vetting and chargeback guarantees, no matter the reason, and create a highly effective buffer for online fraud. The company reduces declines by about 70%, compared to the industry average, thus allowing retailers to recapture almost $100 billion a year in revenue lost by declining legitimate customers in these domains. Regarding the story behind the project, in 2014, we started a gift card company. In the first week, we got hit hard by fraud, resulting in 40 percent chargebacks. We looked for a fraud solution that would be right for our type of product and found none that really understood the specifics of digital goods, which are being bought and received instantly. So, we started our own… And it became so efficient that we decided to build it into a brand-new company, nSure.ai.
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