Sber: a redesigned branch for a reimagined bank

premium
Q+
19/12/2021 Study
In September 2020, SBER launched a brand-new branch. The new concept was the result of reimagining the role of the branch in their banking strategy. SBER is far more than a bank and they wanted their branch to reflect that. The new setup is created according to the principles of a gadget, with engaging and useful new ways to interact with the bank. 

We spoke with executives from SBER to understand the thinking behind the project and the results so far. This report showcases the thinking at one of the most innovative banks in the world.

Want to keep reading?

Become a Qorus member to get access to all our insights

Related news & insights

Insurance
25/06/2024 Interview

Behind the gold: The success story of Zurich's WhatsApp claims chatbot

Rosa Narváez is Head of Service Strategy and Transformation at Zurich in Spain. She is the person behind the 'WhatsApp...

24/06/2024 News

Revolut launches Pan-European loyalty program: RevPoints

This program allows Revolut customers to earn points on their everyday spending, which can be redeemed for rewards such as...

Digital Reinvention
24/06/2024 News

Commonwealth Bank of Australia launches CommBank Smart Health for Pharmacies

Developed in collaboration with Scrypt Ventures, this innovative omni-channel solution aims to enhance how patients pay for their medications and...

Digital Reinvention
23/06/2024 News

NatWest launches Cora+, a Generative AI upgrade to digital assistant

This new version, introduced during London Tech Week, will make NatWest one of the first UK banks to deploy generative...

Digital Reinvention
22/06/2024 News

OCBC Securities launches Singapore’s first AI stock-picker to triple young investors

A.I. Oscar predicts stock price movements and generates personalized stock ideas. Following a successful pilot from October 2023 to April...

Mobility
20/06/2024 News

Superbank expands banking access to millions of Grab users and partners in Indonesia

This partnership allows millions of Grab users and partners to open accounts, save money, and use these accounts for payments...

SME Banking
20/06/2024 News

Societe Generale to sell subsidiary Shine to Ageras

This strategic move is part of Societe Generale's effort to streamline its operations and concentrate on its core retail banking...

Insurance
19/06/2024 Study

The Qorus Innovation in Insurance Awards trends 2024

Whether harnessing the latest technological advancements like generative AI or the metaverse, or addressing customer or employee needs directly, the...