Dominic Larivée is Vice-President Marketing Planning and Implementation at Desjardins, the largest credit union in Canada. He explains how they are building a seameless connection between digital and physical to answer the needs of members and clients.
In particular, he presents two examples : how the bank helped customers during the hikes in mortgage rates and the launch of a digital debt management tool.
If you want to go further, you can watch the full webinar ‘Balancing human and digital’ or download the report made in partnership with Avanade.