About
Idea Hub Express is unique mobile co-working space on tracks & bank branch at the same time.
Innovation presentation
Idea Bank, Polish bank focusing on entrepreneurs’ segment, has recently launched a new unprecedented project. The bank opened “Idea Hub Express” - the first bank branch on tracks. It is the mobile co-working space on tracks & bank branch at the same time. This new, innovative space allows passengers, often travelling on business trips, for better use of their time while in transit, but also to benefit from Idea Bank services.
Idea Hub Express carriages adopted for office work features: tables, comfortable chairs and a screen for presentations. Travelers can also use the available office equipment (printers and scanners), phone chargers along with any required connections, as well as coffee makers, and read a selection of the latest newspapers delivered every day. Cars are open to all passengers holding a valid ticket, but Idea Bank customers will have priority in taking the available seats.
The Bank believes for the Idea Hub Express to become an opportunity for gaining new customers, which will be accomplished by offering the opportunity to travel free of charge with vouchers distributed from regular Idea Hub branches in Warsaw, Krakow, Poznan, and Wroclaw.
Idea Hub Express carriers are available for passengers travelling on routes from Warsaw to biggest Polish business hubs such as Poznan, Krakow or Wroclaw. Idea Hub Express has been created in cooperation with PKP Intercity S.A. - the largest Polish rail operator specializing in domestic and international long-distance transport. Selected PKP trains linking the cities have a special Idea Hub Express car attached.
Uniqueness of the project
During last 3 years Idea Bank launched multiple revolutionary initiatives, including the mobile ATM for deposits or the banking co-working called the Idea Hub. The launch of Idea Hub Express is another step taken by Idea Bank towards fulfilling customers’ needs. Travel is an integral part of one’s business – entrepreneurs meet their customers and partners, or research new market. Small businesses grow with time, establishing branches in new locations. The train is a great means of transport for business travelers - it ensures fast transit between the largest cities. Idea Bank always strive to be where the business is, therefore the bank used the potential of train and created a comfortable co-working zone which combines variety of functions and provides a comfortable place to work while in transit. The Idea Hub Express is an unprecedented solution on the global scale. It is not only the first mobile office, but also the first bank branch on tracks. This project is one of a kind in the world and a showpiece of Idea Bank.
