Allianz Active4Life Qorus Innovation in Insurance Awards 2017

In the strategy of the Allianz Group, the pillar « True Customer Centricity » puts the client at the center of our actions and initiatives. After identifying new customer needs, Allianz France has decided to launch a new product that will allow customers to fulfil their needs in this new low interest rate environment. Allianz Active4Life offers the customers the option to PROTECT their savings from adverse market movements, while investing in riskier funds. Within the policy, an option is embedded to achieve different guarantees by choosing from different protection levels and asset allocations, thereby achieving a higher PERFOMANCE on clients’ returns: 1. Protection of 85%, limiting financial loses to 15% (with 75% shares and 25% fixed income) 2. Protection of 90%, limiting financial loses to 10% (with 50% shares and 50% fixed income) Moreover, the product gives the clients FLEXIBILITY, as the option can be activated or deactivated at the date of the anniversary of the policy every year. Solid results so far: - Public media has acknowledged the innovation with 23 articles published in less than 2 months - In addition, it has been a commercial success with inflows between 0.7-1.0 million euros per day since the launch