allyz Cyber - ultimate cyber companion Qorus-NTT DATA Innovation in Insurance Awards 2025

Submitted by

Allianz Partners

Allianz Partners is a world leader in B2B2C insurance and assistance, offering global solutions that span international health and life, travel insurance, automotive and assistance. Customer driven, our innovative experts are redefining insurance services by delivering future-ready, high-tech high-touch products and solutions that go beyond traditional insurance. Our products are...

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21/02/2025 Insurance Innovation
Cybercriminals are getting smarter - are you protected? allyz Cyber is an ultimate shield against online scams. We don’t just react to threats, we stop it before it happens with prevention service, assistance and insurance benefit if fraud strikes.
Innovation details
Country
Germany
Category
Product & Service Innovation
Keyword
Prevention, Cyber Insurance
Business Line
Assistance
Distribution Channel
Partners

Innovation presentation

Taking care of our physical well being is engraved in our DNA – we wash our hands not to be infected with a virus, we lock our doors not to have our valuables stolen and we insure our houses and cars to be financially protected in case unfortunate event happens. Are we taking care of our digital life in a same way? Especially in today’s digital world, being in control of our digital well being is a necessity. Unfortunately there is a significant awareness and protection gap among customers on how to protect their digital life and available protection solutions.

allyz Cyber is designed to address the raising concerns of digital risks customer experience and provide them a holistic 360 degree protection combining :

- Prevention security service with real time online identity monitoring and alerts (prevention services include safe browsing, banking protection, ID monitoring, VPN and parental control) - Expert assistance service to remediate the threats in case the customer’s online identity and reputation is compromised and at risk - Financial coverage if customer experiences financial loss due to phishing and smishing fraud and online shopping related issues

As part of the product design phase on allyz Cyber, an extensive market research performed related to market offerings on cyber risk protection and customer needs and concerns related to cyber risks. Our market research concluded that market products mostly focus on either pure prevention security service or pure insurance only coverages without any any service benefits . This combined with the insights on customers’ needs on cyber protection solutions confirmed the market need for insurers to provide a holistic protection to bridge the protection gap for customers and the increasing cyber threats.

Allyz Cyber has been brought to market in 2024 and currently available for end- customers in main European markets ranging from : Germany, France, Italy, Austria and Netherlands and can be rolled out to any other European countries within weeks. The full product development and go to market involved various teams at Allianz ranging from Risk UW, Legal and Compliance, Market Intelligence, Operations, and IT & digital platforms and Sales Marketing to ensure the full end-to end product development and roll out aspects are considered.

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