Delivering personalized insights and enriching campaigns with new capabilities in İşCep Qorus Banking Innovation Awards 2023

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İşbank Group

As a result of its historic commitment of contributing to the industry of the country, Isbank has acquired numerous participations over time and has taken part in the establishment of certain industries. Although the Bank has disposed many of these, it still has an extensive participations portfolio. By the end...

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20/09/2023 Banking Innovation

With the aim of providing our customers personalized customer experience in line with their needs and expectations, we started to offer personalized insights and launched new capabilities in campaigns on our mobile banking application İşCep. Thus, our customers' access to the actions they can take is facilitated, more dynamic communication with customers is provided through location-based instant offers and earnings from campaigns can be followed.

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Delivering personalized insights and enriching campaigns with new capabilities in İşCep Qorus Banking Innovation Awards 2023

Submitted by

İşbank Group

Want to keep reading?

Interested in learning more?

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