MySavings Ecosystem Qorus Innovation in Insurance Awards 2024

Submitted by

Fidelidade

Premium

09/04/2024 Insurance Innovation

MySavings is a savings ecosystem anchored in an App aiming to promote savings habits and financial literacy. It eases the way clients save, offering both risk-free and more profit-potential options, positioning Fidelidade as a leader in this segment.

Innovation details

Country
PortugalCategory
Connected Ecosystems & MarketplacesKeyword
Business insurance, Savings & Investments, Insurance, Digital channels & Omnichannels, ESG & SustainabilityBusiness Line
Life InsuranceDistribution Channel
Online / Direct

Innovation presentation

My Savings is just at its beginning, and despite all expectations being exceeded so far, we believe that over the next few years, we will be able to continue evolving our value proposition. This way, we will strongly contribute to the financial literacy of the population, which will bring us more complex and thrilling challenges to solve. The banking and insurance sector will also be challenged and benefited, as MySavings will compel other players to innovate and deliver value propositions towards literacy and savings.

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