Measures to enhance financial citizenship Qorus-Infosys Finacle Banking Innovation Awards 2024
BrazilCategory
Social, Sustainable & Responsible BankingKeyword
ESG & Sustainability
Innovation presentation
In order to make the topic of financial citizenship more accessible to the Brazilian population as a whole, we formed a multidisciplinary working group over the course of a few months. Our goal was to develop solutions for providing financial education to all of the organisation's clients and employees.
A series of actions were developed as a result of various discussions and ideas, with the aim of contributing to users financial health, helping with organisation and planning, as well as financial resilience, default prevention and over-indebtedness.
One of the resulting actions was the creation of a page on Bradesco's institutional website to disseminate information on the four pillars that encompass the universe of citizenship: education, inclusion, participation and financial protection. Furthermore, Bradesco employees have access to a comprehensive range of content to ensure they remain up-to-date with Financial Citizenship at all times.
Interested in learning more?
Qorus has a library of almost 8,000 innovation case studies across critical areas like customer experience, sustainability, marketing & distribution and more that can be used to inform your decision-making.