Vida que importa (Life That Matters) Qorus-NTT DATA Innovation in Insurance Awards 2026

Submitted by

Bradesco Seguros

Premium

04/03/2026 Insurance Innovation

Biometrics that protect lives: a simple, secure redemption process guided by the value of the ones you love.

Innovation details

Country
BrazilCategory
Product & Service InnovationKeyword
Cybersecurity & Authentication, Biometrics, Life insuranceBusiness Line
Life InsuranceDistribution Channel
Online / Direct

Innovation presentation

The Life That Matters project (Life Insurance Redemption with Facial Biometrics in the Bradesco Seguros app) was created to revolutionize the policyholder experience by offering a simple, fast, secure, and fully digital process.

Through facial biometric authentication, customers can redeem their life insurance directly in the app, eliminating bureaucratic steps, reducing reliance on human assistance, and ensuring a smooth and reliable journey.

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