Brain Asset Platform: transforming bradesco credit systems into a flexible, customizable and omnichannel platform. Qorus Banking Innovation Awards 2021
BrazilCategory
Analytics & Artificial IntelligenceKeyword
Loans, Operational excellence & efficiency, Transformation, Open Finance & New FS players
Innovation presentation
The Brain Asset Platform is a system developed by Banco Bradesco with digital architecture under a Cloud infrastructure, which uses micro services, brings responsive experiences with the use of SPA and exposes services through APIs, transforming Bradesco credit systems into a flexible, customizable and omnichannel platform. The system brings autonomy to the business by developing a cockpit of configurations and adjustments aligned with the needs of credit services. In addition, it also meets some of the Organization's main objectives, such as: - Banking as a Service: Enable digital services for internal channels and partner platforms; - Time to Market: Generation of reusable components that accelerate the delivery of credit journeys across multiple internal channels and partner platforms; - Expansion: Greater capillarity and integration with partners and internal channels; - Customer experience: Modernization and standardization of customer credit journeys, bringing the possibility of resumption in multiple channels (omnichannel); - Cost reduction: Reusable components dilute investment with the increase in integrated credit products; - Decoupling: Reduction in dependence between the bank's internal technology and business areas, enabling flexible routines to meet business needs.
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